Google AnalyticsOnline Training

Maximize your ROI and Optimize your Sales Funnel with Google Analytics Data

* This course will be limited to 20 persons for quality learning purposes. 

TIME:

MONTH:

DAYS:

VENUE:

2:00PM - 5:00PM

JUNE 2022

15-16 & 22-23 (Wed & Thu)

Zoom Video Conferencing

4 Sessionsonline training

Online Training Overview:

Google Analytics is an extremely powerful tool every website must-have today. As reporting and measurement needs become even more demanding, there is a compelling need to go beyond page views and visits. Although this tool is free and easy to install, most marketers barely scratch the surface of what it's capable of doing. Google Analytics offers many useful features for analyzing your data.


In this 4-session online course, you’ll learn important metrics to track, what and how to set up, useful reports to generate and how to make sense of the report in making your data actionable. There will be practical exercises throughout the course to ensure you walk away with hands-on experience.  This is a fundamental to intermediate level course.

Online Training Objectives:

Discover important features that need to be set up in order to collect important data based on your department's objectives


Learn how to generate relevant reports to give you insights on your business & users


Understand how to interpret the data generated and make it actionable

Who Should Attend This Training

People who need insights on their customer behaviour, marketing campaign performance, product performance and buyer funnel in order to make data-driven decisions.

Are you asking these questions?

What are the important setups required to understand customers in my business?


Who are my customers and how do they behave?


When is the best period to run my campaigns effectively?


Why is my Google Analytics not tracking properly?


Where are my business opportunities based on data?


How do I integrate with other platforms?

After attending this training, you will...

Understand the important metrics to track based on your business objectives


Know the advanced features of Google Analytics and how easily it integrates with other platforms


Learn how to analyze the data collected and generated

Methodology

This online training will be conducted over Zoom video conferencing.


This training consists of lectures and hands-on exercises.


Participants are required to actively engage with the hands-on component.

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